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CYCLING'S TRUSTED VOICE IN STORY TELLING SINCE 2005
INSIDE THE RIDE


The Quiet Crisis in Pro Cycling – Why Burnout Is Ending Careers Early
There’s a conversation happening quietly in the corners of the peloton, in hotel hallways, in team buses, and in the minds of riders who don’t want to say it out loud yet: burnout is becoming one of the biggest dangers in modern cycling. Not crashes. Not injuries. Not contracts. Burnout. And the signs are everywhere if you know where to look. The moment that really hit me — the one that made me stop and think, hang on, something’s shifting here — was Simon Yates announcing h

Dan Jones
Feb 125 min read


The Attention Crash – How Cycling Media (and the World) Got Rewired
There was a time, and it really wasn’t that long ago, when you could make a 10–15 minute documentary about a bike race, upload it to YouTube, and people would actually sit down and watch the whole thing. Not skim it. Not swipe past it. Not watch it on mute while waiting for their Uber Eats order. They’d watch it. Properly. Back in 2012, when we launched the GreenEDGE Backstage Pass , we were basically making long‑form cycling documentaries before anyone was calling them that

Dan Jones
Feb 125 min read


Back in the Bubble – A weekend with NSN Cycling Team
Some race weekends are just race weekends. You turn up, get the shots, grab a coffee that tastes like burnt tyres, and head home. But every so often you get one that feels like stepping back into a world you used to live in — a world you know intimately, a world that shaped a massive chunk of your career. That was my weekend with the NSN Cycling Team at the Cadel Evans Great Ocean Road Race. I went down there to film a team on the rise and capture Simon Clarke’s last race, bu

Dan Jones
Feb 125 min read
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